Love this content: Songza’s microcopy

A few months ago on Pop Culture Happy Hour, Linda Holmes (or was it Stephen Thompson?) recommended the music streaming service Songza. I figured I’d try it out — Pandora hasn’t been lighting my fire for a while — and playing with the app for a few weeks, I’m a convert.

One thing I especially love: Their taxonomy and related copy. Songza is a collection of curated playlists. When you launch it, the app defaults to showing you the time of day and a selection of moods. It’s Monday morning when I write this, and right now it offers music for “boosting your energy,” “working in an office (SFW),” or “driving,” for example. And also for “saving the world,” which is exactly the kind of thing I’m talking about. Every now and again, you get dealt a wild card in the available moods.

Once you pick a mood, you get a choice of three specific playlists to listen to.

Here’s an example with screen grabs. First screen, from late one Friday night:

Songza: It's Friday Night

Getting high? What are those playlists like?

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Nice hint text, LinkedIn

While recommending someone on LinkedIn, I noticed (not for the first time) that they do a nice job with the hint text in the Written Recommendation field on their form.

Write a recommendation hint text from LinkedInWhat’s cool?

1) It’s helpful but not essential. The description of what you’re supposed to put in the box is appropriately left outside the box, so it doesn’t disappear when you start typing.

2) It uses your recommendee’s name.

3) It’s clearly labeled “Example” and grayed out to reduce confusion with real, pre-entered text.

What could be cooler? It’d be sweet if the example changed based on the relationship you select–right now, “Dom is a detail-oriented manager” whether you reported to Dom, he reported to you, or it’s a different relationship altogether.

Sweet, but not essential. Nice microcopy, LinkedIn.